Brilliant, Prepared, and Went Nowhere
A PhD was abandoned in the third year. A beautiful finished magazine was never published. A product with a great team, funding, and a superior formula was never launched. Sixteen such ambitions are dead. They were all brilliant, prepared, and then went no where.
What killed these ambitions? None of the reasons you’d suspect. It was reasons like good advice. Being the best in the room. Thoroughness.
How? This is what the book reveals. It performs autopsies on those dead ambitions to reveal what prevented them from fulfilling their ambitions.
The autopsy reports are theirs. The diagnosis is probably yours.